CTV Marketers Are Using Gen AI to Improve Contextual Advertising adweek.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adweek.com Daily Mail and Mail on Sunday newspapers.
The GenAI-powered solution provides scene-level contextual targeting to help advertisers align the emotional sentiment of their campaign creatives with content closest to the ad break, improving.
Wurl launches BrandDiscovery advanced-television.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from advanced-television.com Daily Mail and Mail on Sunday newspapers.
InfoTrust hires former Google executive Peter Crofut as director of partnerships bizjournals.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bizjournals.com Daily Mail and Mail on Sunday newspapers.