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Transcripts For CSPAN3 Lectures In History Dwight Eisenhower And 1950s Political Advertising 20240712

Advertising in the 1950s, highlighting Dwight Eisenhowers political campaign. She examines what components made them successful. Her class is about an hour and 10 minutes. Nothing perhaps captures the popular memory of the 1950s like the slogan, i like ike. This idea, this pin that so many people wore around the campaign of 1952 and 1956, conveys a notion of nostalgia and simplicity. It really emphasizes this idea of the 1950s as this era of prosperity. And the American People were happy in suburban homes with their nuclear families. I like ike. Its so simple and it conveys that happiness. This idea, however, is a myth. And it is a political construction. The 1950s, in fact, it was a time wrought with racial discrimination, conflict, intense political and social pressures to conform to a suburban ideal that imposed gender hierarchies and mandated heterosexuality in the law. It was a time in which anti communism targeted the liberal reform impulses of the new deal and often anticommunis

Transcripts For CSPAN Washington Journal Peter Baker Susan Glasser 20240712

Than 2016 correct . Visualize thenot rise of donald trump in the transformation of the Republican Party we started this book back in the obama era. We had a sense that baker was a character who would help us to write a big story about washington as well has as well as his own personal story. From watergaten to the end of the cold war and james baker is in the middle of that. Host was an easy prey . Did he easily agreed to be interviewed for the book project . Wast at this point, he willing and ready for some of the l2 write a biography about him. Some ready for amebody else to write biography about him. He was open and cooperative. He didnt put anything off balance. He was very generous with us. Host what was it about him personally and about his stellar career in washington and before that that initially you to talk to him . Guest i think we realized we were delighted to realize that no one had done an independent book of history about him. When you think about it, baker has a unique

Transcripts For CSPAN Washington Journal Peter Baker Susan Glasser 20240712

Life and times of james baker. In Susan Glasser, welcome to washington journal. Let me start with a question about the idea of doing this book on james baker. This obviously predates the 2020 election, but this is earlier than 2016 correct . Visualize thenot rise of donald trump in the transformation of the Republican Party we started this book back in the obama era. We had a sense that baker was a character who would help us to write a big story about washington as well has as well as his own personal story. From watergaten to the end of the cold war and james baker is in the middle of that. Host was an easy prey . Did he easily agreed to be interviewed for the book project . Wast at this point, he willing and ready for some of the l2 write a biography about him. Some ready for amebody else to write biography about him. He was open and cooperative. He didnt put anything off balance. He was very generous with us. Host what was it about him personally and about his stellar career in was

Transcripts For DW Kick Off 20240712

Living is a good of what happens we took the lead after a nice movie days when you dresden would defend solidly and its all open at half time thats hopeful side it was often the 1st eyes on. For sherene the road to the final had been a long one starting at this tiny stadium opened in 1922. Or. 3000 to show its own dogs how to stand with 3000 people there and then and there to use it for so for someone taking a corner they were practically tugging on your jersey this is the oldest of honor that and the noise to it was like a miniature and field in liverpool untrue than liverpool f. In the east german cup semifinals in april 1900 sherene like this one nil asked how he saw in 1000 fans in this little anfield if there was an atmosphere. Where. They are and then we used to saying. No no nono nono no. No mo mo mo mo mo mo mo do not know what does modern time now imagine several 1000 people singing that last i interrupt me. Was. This semi final it was overshadowed by fighting among fans befor

Transcripts For CSPAN3 Lectures In History Dwight Eisenhower And 1950s Political Advertising 20240712

Prosperity. And the American People were happy in suburban homes with their nuclear families. I like ike. Its so simple and it conveys that happiness. This idea, however, is a myth. And it is a political construction. The 1950s, in fact, it was a time wrought with racial discrimination, conflict, intense political and social pressures to conform to a suburban ideal that imposed gender hierarchies and mandated heterosexuality in the law. It was a time in which anti communism targeted the liberal reform impulses of the new deal and often anticommunists took away civil liberties. These are all areas of political pressure in terms of enforcing certain ideals and resisting against those that we will look at next week. I like ike, as a political construct, shifted attention away from those divisions and it created a sense of consensus. In many ways, again, this is a political construction. At the root of it was an innovative and transformative Marketing Campaign that transformed a military h

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