Best Media Info: The brand will amplify the online campaign by bringing in local influencers to promote and boost the campaign at the regional level| Marketing News
Mumbai: Technology has evolved from a support system to an enabler and finally a driver of content consumption in the modern media landscape. Content and technology have become inextricably intertwined with the role of technology becoming more important in the media industry.
Widen Launches Sweeping Upgrades to its Combined DAM and PIM Solution
Widen solves for the content supply chain with an updated digital asset management (DAM) and product information management (PIM) solution that can be bundled with e-commerce syndication
May 25, 2021 07:00 ET | Source: Widen Enterprises Widen Enterprises Monona, Wisconsin, UNITED STATES
MADISON, Wis., May 25, 2021 (GLOBE NEWSWIRE) Widen today launched sweeping upgrades to the Widen Collective
®, its platform that combines digital asset management (DAM) and product information management (PIM) into one category-bending solution. The Collective equips brands to bring together product data, marketing content, and digital assets, send them anywhere their customers shop, and automate the steps in that process. The upgrades will help brands establish a product content supply chain that minimizes manual steps and maximizes speed to market.