Kia, the country s second-largest carmaker, has signed an official partnership with the Korea e-Sports Association (KeSPA) to sponsor the Korean national team for the upcoming Asian Games, the company said Friday. Under the deal, it will participate in the 19th Asian Games Hangzhou 2022, which were delayed to September this year, as an official sponsor of the Korean national esports team and display a Kia Logo on the front of players uniforms.
Nokia announced plans on Sunday to change its brand identity for the first time in nearly 60 years, complete with a new logo, as the telecom equipment maker focuses on aggressive growth.