In this week’s episode of the Hotel Moment podcast, Karen Stephens, Revinate CRO, and Andrew Ladd, VP of Marketing at Noble Hotels & Resorts, go below the surface to discuss what it means to gain the trust of guests. Hoteliers are at a huge advantage when it comes to leveraging technology to gather data to better understand their guests, but Ladd reminds us that keeping in mind data privacy and security are equally important to that mission.