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Bob51
15th Feb 2021
Badge engineering was born well before 1980. BMC were masters of it in the 1960s with Austin, Morris, Wolseley, Riley and MG versions of the Farina sedan and later 1100. In Australia we had the Morris Major and Austin Lancer twins and Morris Marshall version of the Austin A95. At the time there were separate Austin and Morris dealer networks and badge engineering was used to create clones for each.
Strada Veloce
13th Feb 2021
Correct me if I am wrong, but isn t the Ford Laser a thinly disguised Mazda 323? That would have to be a success story.
Kez Casey