In his latest post, Zerodha co-founder Nikhil Kamath, talking about weddings in India, said that “traditionally uncool industries” appear to hide the biggest opportunities.
India s gaming industry, discussed by 8bit Thug on Nikhil Kamath s podcast, shows both promise and challenges. Top gamers earn well, but many struggle, emphasizing the need for diversified roles. Luck, timing, and strategic skills are crucial. Despite uncertainties, optimism remains for India s gaming future, focusing on talent nurturing and global success.
Entrepreneurs are turning into popular hosts of podcasts, which double as personal branding exercise as well as indirect advertisement for their companies and their guests.
Indian entrepreneurs are increasingly leveraging podcasts to connect with a young audience, offering specific advice and personal insights, leading to improved performance metrics and potential monetisation opportunities. A marketing expert, who has worked with a unicorn founder on their podcast, points to two factors behind this chat show zeal. “Capital is scarce. It goes to people with high visibility. Also, while it takes crores of rupees to pull off traditional advertising, podcasts are low-cost with a massive impact because they work as content,” he says, requesting anonymity.