Athletes fight limits on endorsements at Tokyo Olympics Today 05:30 am JST Today | 07:49 am JST TOKYO
Holding up a pre-packaged vegan meal on Instagram Stories with a “paid partnership” tag and a “SummerGames” discount code, Malaika Mihambo looks just like any other athlete with a side gig as a social media influencer.
What makes the charismatic German long jump gold medalist different is that she can promote her sponsors products during the Olympics. Most of her rivals can t.
Many athletes depend on income from sponsors and social media advertising to fund their Olympic campaigns, yet face strict limits about working with their own partners during the Games. Companies often have to submit advertisements for approval in advance.
Athletes fight limits on endorsements at Tokyo Olympics - New Delhi Times - India Only International Newspaper
newdelhitimes.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from newdelhitimes.com Daily Mail and Mail on Sunday newspapers.
Deportistas olímpicos resisten limitaciones publicitarias
latimes.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from latimes.com Daily Mail and Mail on Sunday newspapers.
Athletes are speaking up, but are the Olympics listening?
German field hockey captain Nike Lorenz received the greenlight from the International Olympic Committee to wear a rainbow-coloured band on her socks at the Tokyo Olympics. Copyright 2021 The Associated Press. All Rights Reserved
More athletes are speaking out about rules and norms governing what they can do, say, earn and wear in and out of the Olympic arena. But there is still a way to go before they have an equal say in decisions affecting them.
This content was published on August 4, 2021 - 09:00
August 4, 2021 - 09:00
Jessica Davis Plüss
Jessica covers the good, the bad, and the ugly when it comes to big global companies and their impact in Switzerland and abroad. She’s always looking for a Swiss connection with her native San Francisco and will happily discuss why her hometown has produced some of the greatest innovations but can’t seem to solve its housing crisis.
German Olympians Are Making Money as Influencers While US Athletes Face Sponsorship Restrictions – NBC 6 South Florida
nbcmiami.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from nbcmiami.com Daily Mail and Mail on Sunday newspapers.