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Nielsen (NLSN) Boosts Audience Outcome Offerings With New Tool

Nielsen (NLSN) Boosts Audience Outcome Offerings With New Tool Zacks.com 2 days ago Popular Searches This is evident from the latest launch of its cloud-based campaign measurement tool namely Nielsen Market Lift. Notably, the tool is the amalgamation of the company’s analytics, backed by automated and scalable cloud-based modeling. Nielsen strives to help marketers in maximizing their return on investments with the new tool, which is well-equipped to deliver results quicklyacross a range of tactics, including markets, categories, media types and channels. The company expands its global footprint with Nielsen Market Lift by launching it in 37 markets. Currently, the tool is available in the United States, the UAE, the U.K., Argentina, Australia, Austria, New Zealand, Norway, Malaysia, Mexico, Poland, Belgium, Brazil, Canada, Chile, China, Germany, Indonesia, Italy, the Netherlands, Russia, Saudi Arabia, South Africa, South Korea, Spain, Sweden, Taiwan, Thailand and Turkey.

Nielsen Market Lift Offers Marketers In Over 30 New Markets Accountability For Their Ad Investments

Nielsen Market Lift Offers Marketers In Over 30 New Markets Accountability For Their Ad Investments News provided by Share this article Share this article NEW YORK, April 12, 2021 /PRNewswire/  Nielsen Holdings plc (NYSE: NLSN) announced the global launch of Nielsen Market Lift. Market Lift falls within Nielsen s Audience Outcomes solution, which is focused on helping marketers maximise their return on investment and move with velocity. Nielsen Market Lift is a cloud-based campaign measurement tool that unlocks the ability to evaluate the effectiveness and efficiency of marketing campaigns on both a large national scale as well as on small scale test and learn advertisements. 

Nielsen Market Lift Offers Marketers In Over 30 New Markets Accountability For Their Ad Investments

Nielsen Market Lift Offers Marketers In Over 30 New Markets Accountability For Their Ad Investments
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Nielsen | mercato pubblicitario | 2020 chiude a -11%

Nielsen | mercato pubblicitario | 2020 chiude a -11%
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Bilanz 2020: Steigender Konsum in Privathaushalten während der Pandemie treibt Arlas Markenwachstum

Bilanz 2020: Steigender Konsum in Privathaushalten während der Pandemie treibt Arlas Markenwachstum
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