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Consumidores vivirán impactados por el coronavirus las fiestas decembrinas

Consumidores vivirán impactados por el coronavirus las fiestas decembrinas
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Robomart launched an invite-only beta test

Robomart launched an invite-only beta test US grocery ecommerce set to hit $82.0bln by 2022 New data from IGD reveals that the online grocery channel is set to represent 5% of the US grocery market by 2022, with a value of $82.0bln. This new forecast represents a significant acceleration of growth within the channel. Previously IGD had forecast that sales through the channel would not reach this value until 2025. This new forecast aligns with retailers’ recent results and comments on the channel which have indicated that demand for online grocery shopping has accelerated by around three years due to the pandemic. Channel growth for 2020 is estimated at 91.5%.

Nielsen Global Connect Displays Impressive E-Commerce Measurement Strength And Power For U S Online Grocery Industry

Share this article Share this article CHICAGO, Dec. 16, 2020 /PRNewswire/ Today, Nielsen Global Connect shared details of the notable expansion of its U.S. e-commerce measurement business. During a historic year of e-commerce consumer adoption, Nielsen Connect brought laser focus to understanding today s omnishopping consumer. Within the U.S., in 2020, strategic enhancements to Nielsen Global Connect s ePanel methodology bolstered the company s read into the growing e-commerce marketplace. Nielsen Global Connect s ePanel of over 1.5 million households now captures over 700,00 online transactions each week, enabling insights across over 800 retailers for over 200 categories. Through Nielsen s Consumer Intelligence business unit, the company has stretched its reach beyond traditional electronic point of sale (epos) retail measurement, to provide a comprehensive, clear and consistent view into emergent ecommerce channels, inclusive of pure play retail. Today, Nielsen Global Connect

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