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Share this article Share this article CHICAGO, Dec. 16, 2020 /PRNewswire/ Today, Nielsen Global Connect shared details of the notable expansion of its U.S. e-commerce measurement business. During a historic year of e-commerce consumer adoption, Nielsen Connect brought laser focus to understanding today s omnishopping consumer. Within the U.S., in 2020, strategic enhancements to Nielsen Global Connect s ePanel methodology bolstered the company s read into the growing e-commerce marketplace. Nielsen Global Connect s ePanel of over 1.5 million households now captures over 700,00 online transactions each week, enabling insights across over 800 retailers for over 200 categories. Through Nielsen s Consumer Intelligence business unit, the company has stretched its reach beyond traditional electronic point of sale (epos) retail measurement, to provide a comprehensive, clear and consistent view into emergent ecommerce channels, inclusive of pure play retail. Today, Nielsen Global Connect

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