The co-chairs of the MBC explain the unique importance of the ad industry’s annual media leadership course for rising talent ahead of its return in-person in July.
by Anya Hindmarch (Bloomsbury £18.99, 256 pp)
Anya Hindmarch has always had a genius for keeping her finger on the pulse of the global zeitgeist.
Over the past decade, her top-selling item has shifted smoothly from the ‘I’m Not A Plastic Bag’ (a canvas tote to signal one’s anti-plastic credentials) to her current ‘I Am A Plastic Bag’ (made from 32 recycled plastic water bottles, signalling one’s keep-plastic-out-of-landfill credentials).
When she launched I’m Not A Plastic Bag in 2007, there was a stampede outside her store in Taipei, Taiwan, and 30 people ended up in hospital.
Anya Hindmarch, 52, (pictured) shares her advice for running a successful business and being happy in a memoir