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Aboriginal Australian skin care brands are battling a lack of ingredient sources and pandemic-driven logistical issues – but the founder of Natural Cover is still optimistic about the sector’s growth potential.
Natural Cover was founded in 2015 by Sharon Maley, a descendent of the Wadjigan people, or Bulgul, from the Northern Territory.
Maley, a qualified beauty therapist, used traditional knowledge passed down from her mother and grandmother to develop a range of skin care products that feature indigenous ingredients such as Frangipani and Aloe Vera in its formulations.
In the last five years, Natural Cover has largely been a local business operating within Darwin.
Aboriginal Australian skin care brands are battling a lack of ingredient sources and pandemic-driven logistical issues – but the founder of Natural Cover is still optimistic about the sector’s growth potential.