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PBH s The State of the Plate: New Research Reveals America s Fruit & Vegetable Consumption Is Eroding – Produce Blue Book

Revealing research from the Produce for Better Health Foundation shows fruit and vegetable consumption has declined nearly 10%. Americans are eating produce just once each day. February 23, 2021 – Despite decades of industry and public health efforts, America’s fruit and vegetable consumption continues to decline, according to newly released State of the Plate: America’s Fruit and Vegetable Consumption Trends research from the Produce for Better Health Foundation BB #:157162. The research shows people are eating fruits and vegetables less frequently, down nearly 10% since 2004, when the PBH State of the Plate reporting began. The most significant contributors to this decline have been a 16% decrease in vegetable consumption frequency, followed by a 15% reduction in juice intake. In the past five years alone, overall consumption has declined by 3%, indicating the trend is worsening every year.

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