When Amazon founder Jeff Bezos visited India in January 2020, designer Narendra Kumar Ahmed, creative director, Amazon Fashion, chose to dress Bezos in a garment that represented “a smart idea of modern India that values its traditions but still is modern enough” — the Nehru jacket
In 2016, when ramps the world over had begun warming up to the idea of body diversity, India hosted its first plus-size show at a premier fashion week. A year later, several designers had roped in models of diverse shapes for fashion shows. It is 2022, and though plus-size models and influencers are
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