/PRNewswire/ BACARDÍ Rum is proud to debut the latest evolution of Music Liberates Music, an ongoing programme designed to champion underrepresented voices.
BACARDÍ Rum is proud to debut the latest evolution of Music Liberates Music, an ongoing program designed to champion underrepresented voices in the music industry. Every summer, a new song is released every second of every day, making
BACARDÍ Rum is proud to debut the latest evolution of Music Liberates Music, an ongoing program designed to champion underrepresented voices in the music industry. Every summer, a new song is released every second of every day, making it difficult for up-and-coming music artists to break through. The fourth iteration of the program seeks to combat that statistic by enlisting high-end streetwear brand, NAHMIAS, along with GRAMMY-winning producer and longtime collaborator, Boi-1da, to drop an innovative, new kind of music distribution model. The first-of-its-kind capsule collection from NAHMIAS features embedded QR codes integrated into each garment, which directs phone-wielding fashion lovers
BACARDÍ, Boi-1da and NAHMIAS Launch Music Merch for the Tech Generation to Amplify Rising Artists with New Wearable Album Capsule Collection streetinsider.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from streetinsider.com Daily Mail and Mail on Sunday newspapers.