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RSG Media Uses FICO Optimization for Hyper-Targeted Media Planning and Scheduling, Improving Viewership 10-25 Percent

Lit Fest: A look at Diwali shopping trends

Married last winter, Nikhar and Simran Midha have been eagerly awaiting their first Diwali together, which, thankfully, is not marred by the shadow of Covid. The couple is looking forward to gifting eco-friendly hampers to friends and family. Nikhar and her mother-in-law Anita Midha have personally

RSG Media Unleashes the Only Rights Management System that Unifies Media & Entertainment Content with Consumer Brand Licensing + Financials and Talent Payments

Skore & Isobar India encourage couples to Get Naughtier

Skore & Isobar India encourage couples to Get Naughtier
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Get Naughtier, says Skore in its latest campaign

Mumbai: Skore, the sexual wellness brand from TTK Healthcare has launched a campaign titled ‘Get Naughtier’. The campaign, conceptualised by Isobar, the dentsu India digital agency, comprises two digital films that revolve around couples who are driven by enhancing pleasure while showcasing the range of Skore products. The insight behind the campaign was based on sales data

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