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Plant-Based Meat: New Global Technique Gets Traction in Kenya

Kenyans have shown more interest in trying out plant-based meat compared to Egypt and Nigeria.

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90% of Chinese consumers prefer next-gen leather alternatives: Survey

90% of Chinese consumers prefer next-gen leather alternatives: Survey
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Do Africans have an appetite for cultivated meat?

Do Africans have an appetite for cultivated meat?
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80% of consumers are open to trying cultivated meat, study says

Dive Brief: Four in 10 consumers in the US and the UK are highly likely to try cultivated meat, according to a study conducted North Mountain Consulting Group and commissioned by Aleph Farms, a developer of cell-based meat. The survey of 2,018 U.S. and 2,034 UK consumers, which was published in Foods journal , found that another 40% would consider trying it while 20% were not open to eating it at all. Younger consumers were most open to eating cultivated meat, with 49% of Gen Z and 45% of millennials highly likely to try it. Only 33% of baby boomers were highly likely to eat cultivated meat, and this group also had the highest percentage unwilling to try it at 28%.

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Cultivated Meat Likely to Make Up 40% of Future Meat Intake

Cultivated Meat Likely to Make Up 40% of Future Meat Intake USA - English News provided by Share this article [1], published on May 11, 2021 by the journal Foods, affirms that cultivated meat is likely to make up a major part of consumers future diets. The study showed patterns of greater openness to trying such products by younger generational groups: 87-89% of Gen Z adults, 84-85% of Millennials, 76-77% of Gen X, and 70-74% of Boomers were at least somewhat open to trying cultivated meat. US and UK Consumer Adoption of Cultivated Meat: A Segmentation Study Led by Keri Szejda, Ph.D., the researchers surveyed a large, representative sample of 2,018 US and 2,034 UK consumers, assessing indicators of adoption among the general population, and by generational segments.

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