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Motivating Global Brands to Use Smart Technologies in Saudi Products

Middle-East Arab News and Opinion - Asharq Al-Awsat is the world’s premier pan-Arab daily newspaper, printed simultaneously each day on four continents in 14 cities

Wellness tourism: tourists looking for new experiences

More and more travellers want to combine discovery and well-being during their holidays. This quest for wellbeing involves not only the choice of destination but also the choice of accommodation, and hospitality actors have understood that this market is growing rapidly and are developing more and more offers to meet the expectations and needs of these tourists. Thermal baths, spas, meditation retreats and yoga courses are all services offered to tourists wishing to fully recharge their batteries during a trip. What is the future for wellness tourism? What offers and services should be developed to best meet the needs of this clientele? How can we position ourselves in a market where there are already many actors?

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