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How To Respond To The Shifting Tides Of Leveraging Customer Data

The changing ecosystem is pushing brands to think deeper about their data and ways to enhance campaign performance.

Michael benedekForbes technology councilTechnology council

Managing During A Crisis

The goal is to have times of crisis strengthen connections among the team and leave a lasting positive mark on the company culture.

Michael benedekForbes technology councilTechnology council

Rx Rundown: Bristol Myers Squibb, J&J, Pfizer and more

Check out a roundup of this week’s medical marketing news, executives on the move and industry chatter.

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MLW s Motion To Strike WWE s Defenses Denied, WWE COO Joins Ad Council Board, AJ Francis

The United States District Court issued a ruling on October 31st denying MLW’s request to strike down WWE’s potential defenses in the lawsuit.

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The Ad Council Appoints 18 New Members to its Board of Directors

The Ad Council Appoints 18 New Members to its Board of Directors
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