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Simeran Bhasin joins Licious as VP - brands and new ventures | Marketing
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Licious appoints Simeran Bhasin as VP - Brands and New Ventures
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NY party? For Bengaluru, it was home, shanti home
NY party? For Bengaluru, it was home, shanti home
Bangalore Mirror Bureau / Updated: Jan 3, 2021, 06:00 IST
pubs and restaurants; but food delivery platforms registered an all-time high
On New Year’s Eve, Section 144 did not deter the party animals in
Bengaluru. All it did was domesticate us a bit, as we took the party home. Food aggregators and meat and sea-food sites were on their toes as the orders came flying thick and fast.
“Our overall business on December 31 was thrice that it was the
same day last year. Our ready-to-cook and ready-to-eat categories emerged clear winners, with 1/4th of the total business coming from the ready-to-cook category alone, on NYE. Our meat and seafood-based spreads recorded a significant jump in sales volume too.
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The social networking giant has partnered with small and large businesses to drive economic transformation, which was discussed during its âFuel for India 2020â event.
Social media giant Facebook has unveiled a new campaign film âNayi Shuruaatâ. It is an ode to the resilience of Indiaâs small businesses during the COVID pandemic. The two-minute-long film shows how small businesses, like The Moms Co., Doodlage and Sleepy Owl Coffee, made a new start and have grown this year (2020) on the back of their Facebook community.
On the second day of Facebookâs inaugural âFuel for India 2020â event, a keynote session was held on how the company is partnering with large and small businesses to fuel the economic transformation of the country. There were sessions by diverse small, medium and large businesses, such as WhiteHat Jr., Maruti Suzuki, Mondelez, The Moms Co., Licious, Karagiri, Wingreens Farms and Vasthram Silk.
17 Dec, 2020 - 08:56 AM IST | By indiantelevision.com Team
NEW DELHI: No doubt Covid2019 had an impact on nearly each and every category, but it could not deter the long-term objectives of brands. They ensured that work did not stop and it was business as usual, albeit under vastly different circumstances. As the lockdown lifted, several businesses started regaining pre-Covid sales and revenues, while others are still working their way to it with optimism.
Even though there were layoffs at all levels, there were also those who picked up new roles during this challenging time. In the marketing domain, there were several big movements across brands throughout the year that surprised the industry and became the talk of the town. Some of these industry leaders joined emerging start-ups, vouching to scale them with their skills and market understanding; while others took charge of large and established brands, ensuring that their user base remains intact, and the
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