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Ogilvy Africa s Lesso Lessons shortlisted at The Care Awards

Behind the WWF s X-Tinction Twitter Post

Little Black Book, McCann Germany’s executive creative director Pedro Americo shares the 24-hour ideation and execution process behind the viral blue bird post, writes LBB’s Nisna Mahtani

The WWF has a devastating take on the Twitter rebrand

The X logo could be a sad sign for the future.

Creativity with conscience : WWF Germany uses Twitter bird logo to depict importance of wildlife conservation

WWF Germany used the evolution of the blue bird logo over the years, from 2006 to 2023. The powerful graphic depicted the extinction of certain species of animals, if we fail protect them.

Wildlife Charity Hijacks Twitter s Evolving Logo To Promote Animal Extinction

Wildlife Charity Hijacks Twitter s Evolving Logo To Promote Animal Extinction
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