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Taylor Swift & Other Major Cultural Moments: Marketing Gold Or A Bandwagon Ignoring Real Consumer Trends?

Taylor Swift & Other Major Cultural Moments: Marketing Gold Or A Bandwagon Ignoring Real Consumer Trends?
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Long Read – The year gaming advertising goes mainstream

“It doesn’t matter if you sell tools to tradies, nappies to mums and dads or cars to pensioners - they’re all playing games.

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Long Read - What's holding gaming advertising back?

“Advertisers need to understand the profitability and power that in-game advertising carries.

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