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Masoom Minawala s Leg-Baring Moment at Cannes

Masoom Minawala’s Leg-Baring Moment at Cannes by Image: The winding stairwell of Hotel Martinez, Cannes, has grail status when it comes to picturesque backdrops. Leaning against its balustrades for her high-wattage appearance on the opening night of the Cannes Film Festivalthis time around is fashion influencer Masoom Minawala-Mehta. She is making her Angelina Jolie-inspired-leg-barring dreams come true in this yellow, silk taffeta gown by Kosovo-based designer,Lia Stublla. The result: regardless of what the weather apps suggest, it is summer – at least on the gram – for the influencer’s one million followers. Image: Even though Cannes is not a casual event, Minawala-Mehta, who is walking the carpet for L OréalIndia, has managed to inject fun into her dress thanks to itscolour. The pastel, egg yolk-inspired yellowis oddly reminiscent of Rihanna’s now-iconic Guo Pei-designed Met Gala outfit. Stylist Sanchi Gilani’s understanding of restraint and thoughtfulness com

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Weilding influence responsibly

Weilding influence responsibly ​ Tue, May 11 2021 11:57 IST | ​ 1 Views Weilding influence responsibly.(Photo:IANSLIFE) Image Source: IANS News Weilding influence responsibly.(Photo:IANSLIFE) Image Source: IANS News New Delhi, May 11 : Presence on social media also commands a certain responsibility , says fashion influencer Masoom Minawala Mehta There is such a cloud around the term influencers ; in today s digital world an influencer is a person who has a sizeable following on social media and the leverage to influence the consumption habits of others. Many of them are just ordinary people who have the smarts to understand how to use the power of social media. Within fashion, these influencers often wield more power than many fashion editors. Though many of them have never worked in the industry and some of them do not even know the difference between a bishop and a butterfly sleeve, if it wasn t for google. The way they turn weddings and birthdays into branded cele

Weilding influence responsibly - INDIA New England News

INDIA New England News By Sujata Assomull New Delhi– “Presence on social media also commands a certain responsibility”, says fashion influencer Masoom Minawala Mehta There is such a cloud around the term “influencers”; in today’s digital world an influencer is a person who has a sizeable following on social media and the leverage to influence the consumption habits of others. Many of them are just ordinary people who have the “smarts” to understand how to use the power of social media. Within fashion, these influencers often wield more power than many fashion editors. Though many of them have never worked in the industry and some of them do not even know the difference between a bishop and a butterfly sleeve, if it wasn’t for google. The way they turn weddings and birthdays into branded celebrations, (aka “creative collaborations”) has raised many an eyebrow. But this is not the time for such judgments.

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