Wedding Season: This is driven by the fact that daily household inflation is yet to sober down completely impacting consumption amongst masses or people with low-to-mid income levels. Overall consumption in small towns and rural areas is impacted for 6-8 quarters now due to inflation though the rich in these markets are buying, that too premium products. Cash is replacing jewellery and electronic products as wedding gift.
This is driven by the fact that daily household inflation is yet to sober down completely impacting consumption amongst masses or people with low-to-mid income levels. Overall consumption in small towns and rural areas is impacted for 6-8 quarters now due to inflation though the rich in these markets are buying, that too premium products. Cash is replacing jewellery and electronic products as wedding gift.
Cops have identified specific areas that are likely to be affected, including Vikas Marg, NH-8, Mayapuri, Dwarka, Dhaula Kuan, Karkardooma, Chattarpur, Sardar Patel Marg, Anand Vihar, Punjabi Bagh, Subhash Nagar, Tilak Nagar, and GT Karnal Road.
Demand from the premium segment is rising gradually with consumers increasingly preferring branded garments, driven by return to office and buoyant corporate activity