McDonald’s Malaysia and Leo Burnett Malaysia has brought to life the first ever iconic McDonald’s Fries crosswalk in the heart of the Golden Triangle in Bukit Bintang. This iconic crosswalk is strategically located as it leads visitors straight into Malaysia’s first McDonald’s restaurant.
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"We arrived at the idea of using Tanggal 31 because of what it meant to Malaysians at this time of year, and how only it had the power to move the nation not only emotionally but also physically.”