By Shawn Lim-20 January 2021 01:00am
Carousell battled mispriced listings by opportunistic individuals who wanted to use the Covid-19 crisis to profit from masks.
The Covid-19 pandemic continues to reiterate the importance of understanding consumers, and having a pulse on local market sentiments and general news for Carousell. Lavone Toh, a business process improvement manager from the marketplace experience team at the platform explains to The Drum how each market reacted differently with respective lockdown measures and social-distancing guidelines.
Consumer behaviour, such as buying and selling patterns across categories, changed throughout the pandemic in 2020. For example in Singapore, consumer interest moved from medical supplies for masks to home services as the situation improved.