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The idea of an urban hotel embedding itself into the surrounding community is nothing new, but for many properties it remains just that: an idea that’s talked about in press releases and on the website yet seldom woven into every aspect of the operations and amenities. When a hotel does in fact go through the meticulous process of creating a strong sense of community, the results are nothing short of magical, and this is reflected through a positive impact on guest satisfaction, demand and the ability to grow rate.

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