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French winemakers adopt US-style marketing to halt falling sales

France's wine makers, faced with a steep decline in sales, are turning to US-style marketing to revive their fortunes, including deep dives into global pop culture.Hipster culture, with its taste for authenticity, could also be turned into fertile ground for wine sales.

Saint emilionThibault bardetKrystel lepresleSylvain dadeEmile coddensVin et societyVin et societeMarketing consultancySwine makersSylvain dade

French Winemakers Adopt US-style Marketing To Halt Falling Sales

France s wine makers, faced with a steep decline in sales, are turning to US-style marketing to revive their fortunes, including deep dives into global pop culture.

Saint emilionThibault bardetSylvain dadeEmile coddensKrystel lepresleVin et societyVin et societe

French winemakers adopt US-style marketing to halt falling sales

French winemakers adopt US-style marketing to halt falling sales
menafn.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from menafn.com Daily Mail and Mail on Sunday newspapers.

Saint emilionSylvain dadeKrystel lepresleThibault bardetEmile coddensVin et societyVin et societe

French winemakers adopt US-style marketing to halt falling sales

France's wine makers, faced with a steep decline in sales, are turning to US-style marketing to revive their fortunes, including deep dives into global pop culture. Hipster culture, with its taste for authenticity, could also be turned into fertile ground for wine sales.

Saint emilionSylvain dadeKrystel lepresleEmile coddensThibault bardetVin et societyVin et societe

French winemakers adopt US-style marketing to halt falling sales

French winemakers adopt US-style marketing to halt falling sales
digitaljournal.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from digitaljournal.com Daily Mail and Mail on Sunday newspapers.

Saint emilionThibault bardetEmile coddensKrystel lepresleSylvain dadeVin et societyVin et societe

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