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NBCU Is Partnering with Blockgraph to Improve First Party Data

The deal to add Blockgraph to NBCU s One Platform ad tech stack will enhance the use of first party data in ad campaigns

Krishan bhatiaJason manninghamComcast nbcuniversalCharter communications incOne platformChief business officer

Blockgraph And NBCU Partner To Optimize First-Party Data

Technology company Blockgraph and NBCUniversal today announced a new partnership to optimize first-party data activation for the media and entertainment industry. The new, strategic collaboration will enhance the use of […]

Krishan bhatiaJason manninghamOne platformChief business officer

Cannes Lions: NBCUniversal Grows One Platform Ad Tech System

NBCUniversal expands its One Platform digital ad system through alliances with half dozen European and Asian broadcasters.

United statesKrishan bhatiaRyuho masamineOmnicom media groupOne platformCannes lionsBell mediaSeven west mediaSky mediaTokyo broadcasting systemsOmnicom mediaPlatform globalOne platform globalNorth america

Cannes Lions: NBCUniversal Expands One Platform Digital Ad System Through Alliances With European, Asian Broadcasters

Cannes Lions: NBCUniversal Expands One Platform Digital Ad System Through Alliances With European, Asian Broadcasters
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United statesRyuho masamineKrishan bhatiaOmnicom media groupOne platformCannes lionsBell mediaSeven west mediaSky mediaTokyo broadcasting systemsOmnicom mediaPlatform globalOne platform globalNorth america

Cannes Lions: Comcast One, Freewheel in Multi-Market Ad Campaign Deal – The Hollywood Reporter

At Cannes Lions 2023, NBCUniversal's One Platform and Comcast's Freewheel teamed to allow marketers to easily buy multi-market advertising campaigns.

James rookeComcast nbcuniversalJohan boserupKrishan bhatiaOmnicom media groupOmnicom groupTalpa networkOne platformCannes lionsBell mediaSeven west mediaSky mediaTokyo broadcasting systemOmnicom mediaComcast advertising

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