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Hershey is starting 2021 with a host of new holiday-focused products that offer a twist on its classic offerings. Innovations include new products from such brands as Reeseâs, Ice Breakers and the flagship Hersheyâs chocolate brand.Â
For Valentineâs Day, the company is adding some romance to its lineup with Hersheyâs Kisses Meltaway Roses, as well as Hersheyâs milk chocolate bear, Hersheyâs Hugs & Kisses Heart Box, Reeseâs Peanut Butter Rose and Reeseâs Big Box OâLove. The meltaway roses feature a velvety cream that bursts out of each rose as it melts.Â