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The Industry Is Tuning In to Shoppable TV

The Industry Is Tuning In to Shoppable TV
adweek.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adweek.com Daily Mail and Mail on Sunday newspapers.

France generalUnited statesLos angelesTim hemingwayKelly metzAmy lanziPeter hamiltonHavas media groupOmnicom media groupOmnicom mediaDigitas northHavas mediaBlack fridaySuper bowl

Why TV and Streaming Networks Are Taking Over the Festival of Creativity

Why TV and Streaming Networks Are Taking Over the Festival of Creativity
biztoc.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from biztoc.com Daily Mail and Mail on Sunday newspapers.

Kelly metzCannes lionsOmnicom media

Media Buyers Look Toward Measurement at Cannes

Media Buyers Look Toward Measurement at Cannes
adweek.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adweek.com Daily Mail and Mail on Sunday newspapers.

France generalMike bregmanOmnicom metzKelly metzAmy lanziRachel helfmanRoku helfmanLinda yaccarinoShannon ryanOmnicom media groupIndustry committeeHavas media groupHavas media group north americaWarner brosCannes lionsOmnicom media

Striking Hollywood Writers Disrupt TV s Major Ad Event

Dozens of protesters greeted marketers as they entered the first major event of the upfronts, an annual showcase for advertisers in which media companies stage lavish gatherings to promote their lineups.

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Striking writers find their villain: Netflix

The writers, who are represented by affiliated branches of the Writers Guild of America, have said the streaming era has eroded their working conditions and stagnated their wages despite the explosion of television production in recent years, for much of which Netflix has been responsible.

United statesNew yorkFrance generalEllen stutzmanFlash gordonDavid zaslavColin jostNetflix los angelesLos angelesLorne michaelsPeter humeTed sarandosTed sarandoDavid goodmanKelly metzChristina strain