The electric scooter segment in India is set for a fierce battle between legacy and new-age OEMs with the launch of Ather Energy s Rizta. Distribution and finance options in small towns and cities will determine the outcome. Legacy OEMs like TVS and Bajaj are expanding their networks, while new-age OEMs face challenges in rural areas due to financing limitations. Offering affordable solutions and innovative financing options could change market dynamics in favor of new-age OEMs.
E-scooter Sales: A battle between legacy and new-age OEMs in the electric scooter segment for customers in the rural markets is in the making after Ather Energy announced the launch of Rizta, a family scooter, at an attractive introductory price.
The 15th Apollo CV Awards 2024 celebrated India s commercial vehicle industry at the prestigious event. The awards showcased commitment to transformation and profitability, with industry experts discussing new business models and customer value strategies for the market.
Challenges Of Connected Vehicle: The panellists at the session highlighted that education, both for customers and sales consultants, and the effective use of data will be crucial in navigating the challenges and leveraging the opportunities presented by connected vehicle technology in India.
Are Hybrids Better Than EV: Majority of automakers are betting on electric vehicles (EVs); but a few carmakers are more inclined to hybrids. Automakers like Maruti Suzuki and Toyota believe alternative fuels are the future of India. Toyota has set an example where it prefers to stay low from the currently widely adapted technology for electric vehicles.