India Business News: Discover the latest data on the decline in Paytm app downloads and the rise of PhonePe. Get insights on the impact of RBI's directive on Paytm Payments Bank.
In-app advertising is about recall, expanding reach & creating engagement adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.