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Retail predictions 2021: Experts talk bricks-and-mortar and the ‘jet propulsion’ of e-commerce What key challenges are in store for supermarket retailers as we move into 2021? Will bricks-and-mortar continue to play an important role? Do experts predict e-commerce to continue its unprecedented boom? 2020 certainly challenged the retail sector. Less than 12 months ago, supermarkets were struggling to keep their shelves full as shoppers stockpiled staple products en masse​. As the coronavirus pandemic swept Europe, the sector was also forced to implement social distancing procedures – with many retailers altering their in-store infrastructure to protect employees and customers alike. Challenges have not abated, suggest retail experts, who predict supermarkets will be forced to deal with some of the old – and indeed, some new – obstacles in 2021.

Kara nielsenGettyimages josiePaul boyleChris elliotGettyimages kwangmoozaaRetail insightDigital shelf analystEdge by ascentialMarket trendsHealthy foodsPrepared foodsCovid 19Transparency and supply chainE commerceBrick and mortarகாரா நீல்சன்