Retail predictions 2021: Experts talk bricks-and-mortar and the ‘jet propulsion’ of e-commerce What key challenges are in store for supermarket retailers as we move into 2021? Will bricks-and-mortar continue to play an important role? Do experts predict e-commerce to continue its unprecedented boom?
2020 certainly challenged the retail sector. Less than 12 months ago, supermarkets were struggling to keep their shelves full as shoppers stockpiled staple products
en masse.
As the coronavirus pandemic swept Europe, the sector was also forced to implement social distancing procedures – with many retailers altering their in-store infrastructure to protect employees and customers alike.
Challenges have not abated, suggest retail experts, who predict supermarkets will be forced to deal with some of the old – and indeed, some new – obstacles in 2021.
Retail predictions 2021: Experts forecast food, plastic and climate-smart trends What major food trends will we see develop in the coming months on-shelf? And how will retailers respond to mounting pressure for improved sustainability credentials? FoodNavigator asks three retail experts to look into their crystal balls.
The coronavirus pandemic has fast-tracked a great number of trends across Europe. Whether it be a preference for locally-sourced food or high-protein meat alternatives, supermarket retailers are responding to these new trends – and fast.
At the same time, environmental sustainability is front-of-mind for an increasing number of consumers. This trend, experts predict, is here to stay.
Shopping trends for 2010: Vegan and low-alcohol goods set to dominate shopper baskets led by new and disruptive brands netimperative.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from netimperative.com Daily Mail and Mail on Sunday newspapers.
17th December 2020
Vegan products are set to dominate UK shopper baskets in 2021, but supermarkets are expected to prioritise new and disruptive brands in this category. Meanwhile, listings for low alcohol products at supermarkets increased by 30% in the last 12 months, sparking an upwards trend in healthy alternatives in the new year.
This is according to data from analysts at Edge by Ascential’s e-commerce analytics SaaS platform, Digital Shelf. They revealed that in 2020, chilled and frozen vegetarian and vegan ranges experienced modest growth of 3% as supermarkets sought to keep their ranges lean amid the pandemic.
However, growth in the category was primarily led by smaller manufacturers and new disruptors, with 15% more brands available to shoppers in the category than in November last year.