Mid-sized consumer brands — from packaged foods and liquor to personal care — are turning top draws for investors, with a dozen raising funds from large private equity (PE) and venture capital (VC) firms in the past three to four months.
Executives said the fresh round of investments is playing out for brands that are either occupying niches or already taking market share from established brands. The list includes Dairy Classic and NIC ice creams, SkinQ dermo-cosmetics, Grameen Kulfi, Fresh Press juices, Woodsmen Mountain Whiskey, Yu instant foods and Natch snacks, among others.
Mid-market private equity firm Xponentia Capital, which has backed companies such as dining chain Barbeque Nation, fintech firm Easy Home Finance and clothing brand The ..
Medical tech startup Inito bags $6M in Series A funding round yourstory.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from yourstory.com Daily Mail and Mail on Sunday newspapers.
The company claims that its users have already reported over 10,000 pregnancies, taken over 2.5 million tests and rated it the best fertility test on Amazon, , Inito