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Momentum for Testing Cookie Alternatives Stalls on the Buy Side
Momentum for Testing Cookie Alternatives Stalls on the Buy Side
adweek.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adweek.com Daily Mail and Mail on Sunday newspapers.
United states
Kanishk prasad
Mike osullivan
Mike chowla
Garrett mcgrath
Travis clinger
Mateusz ruminski
Black friday
Google privacy sandbox
Trade desk
North america
Mikeo sullivan
Momentum for Testing Cookie Alternatives Stalls on the Buy Side
With cookie deprecation delayed, more buyers are taking a wait-and-see, rather than proactive, approach.
United states
Mike osullivan
Garrett mcgrath
Mike chowla
Kanishk prasad
Travis clinger
Mateusz ruminski
Black friday
Google privacy sandbox
Trade desk
North america
Mikeo sullivan
Tech Experts Determining the Future of Ad Targeting and Measurement
These advertisers and tech experts are hashing out how targeting and measurement will work in an internet without cookies.
United kingdom
Wendy seltzer
Nicole lesko
Kanishk prasad
Ben savage
Tim cowen
Joshua koran
Ewa maciukiewicz
Paul bannister
James rosewell
Google flocs
Web addressability network
Eu commission
C improving web advertising business group
Preiskel co
Privacy advertising technology community group
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