Malayalam cinema: Marketing teams go for innovative ideas, rope in influencers to promote films thehindu.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from thehindu.com Daily Mail and Mail on Sunday newspapers.
Malayalam cinema's iconic figure, Prem Nazir, holds an unparalleled record with over 400 hits and 50 blockbusters, surpassing the combined achievements of Bollywood legends Amitabh Bachchan, Shah Rukh Khan, Salman Khan, and southern stars Rajinikanth and Prabhas. | Tellychakkar.com
A senior thespian who appeared in about 4,000 plays and 800 films, Poojappura Ravi gained popularity for his exceptional depiction of humorous characters.