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madness contest and to celebrate a full year of girlhood for dylan mulvaney for the partnership has angered a lot of bud light drinkers including musician kid rocker release this video of himself shooting cases of bud light with an assault rifle and others like country musician jon rich who owns a bar in nashville saying sales have dropped dramatically. the sales on bud light are almost at 0%. it is unbelievable we are sitting on cases and cases of that beer in the back. you cannot reorder it if no one s going to buy it. prior to bud lights partnership the company s vice president of marketing said she wanted to make the brand more inclusive in an attempt to appeal to a larger more diverse audience, listen. bud light had been kind of a brand of out of touch humor.

Bud lightKid rockerDylan mulvaneyAssault rifleJon richBud lights partnership the companyVice presidentOut of touch humor