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China Enforces Antitrust Guidelines on its Online Economy China Enforces Antitrust Guidelines on its Online Economy February 19, 2021 Posted by China Briefing Written by Sofia Baruzzi Reading Time: 4 minutes A string of investigations into and penalties imposed upon Chinese internet companies, including leading e-commerce giants, in recent months signaled China’s seriousness about regulating its internet industry to promote fair competition and double down on monopolistic practices. The enforcement of the Antitrust Guidelines for the Platform Economy will strengthen the monitoring and regulatory capacity of financial and local industry authorities. On February 7, 2021, China’s State Administration for Market Regulation (“SAMR”) promulgated the

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