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The Korean Business Research Institute has revealed this month’s brand reputation rankings for individual boy group members! The rankings were determined through an analysis of the consumer participation, media coverage, communication, and community awareness indexes of 632 boy group members, using big data collected from April 15 to May 15. BTS’s Jimin topped the list for the 29th consecutive month with a brand reputation index of 4,727,034 for May. High-ranking phrases in his keyword analysis included “Butter,” “sold out,” and “ARMY,” while his highest-ranking related terms included “record,” “release,” and “do good.” Jimin’s positivity-negativity analysis revealed a score of 81.07 percent. ASTRO’s Cha Eun Woo also held onto his spot at second place for the fourth consecutive month with a brand reputation index of 4,680,395.

Yang yoseobLee gikwangKim dong hyunYoon doojoonJeon woongKorean business research instituteEun wooகிம் டாங் யுங்ஜீன் வூங்கொரியன் வணிக ஆராய்ச்சி நிறுவனம்ஏன் வூ