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Should marketers take Mark Read s deepfake as a wake-up call?
Should marketers take Mark Read s deepfake as a wake-up call?
prweek.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from prweek.com Daily Mail and Mail on Sunday newspapers.
Hong kong
Fern miller
Jennifer heape
Catherine offord
Oliver feldwick
Mark read
Notorious communications
Authenticity initiative
Tp group
Sue unerman
Vixen labs
Content authenticity initiative
Should adland take Mark Read s deepfake as a wake-up call? | Analysis
Industry experts call for collaboration and a focus on human relationships amid the rise of deepfake scams and fake information.
Hong kong
Fern miller
Mark read
Catherine offord
Oliver feldwick
Jennifer heape
Authenticity initiative
Notorious communications
Tp group
United kingdom based
Sue unerman
Vixen labs
Content authenticity initiative
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