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Research reveals major gap between client and agency perception of briefing process

Clients and agencies are on different planets when it comes to how they perceive the effectiveness of the briefing process, according to research.

Hong kongDeutsch los angelesAndreas krasserJo royceJason lonsdalePaul feldwickMatt daviesGroup hong kongBetterbriefs projectEffworks globalDeutsch losAgency performanceClient relationshipsRand strategy

Leadership changes lead to attrition at the top of Ogilvy Health

Leadership changes lead to attrition at the top of Ogilvy Health
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United statesBob poulinJulianna richterEdward kimJohn seifertJames kinneyKate croninJonathan dalyShannon walshBen richardsRenata florioJason lonsdaleKim johnsonAnibal cassoErin jacobsonNick cavarra