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Mars CMO on turning brand purpose into new business models

As voting opens for The WFA’s Global Marketer of the Year, The Drum sits down with finalist Jane Wakely, lead chief marketing officer at Mars.

Jane wakelyGeena davis instituteMars incorporatedNational geographic creative worksRoyal caninNature conservancyHope growsGeena davisWfa global marketer of the yearRand purposeIversity and inclusionRand strategyMental health

Movers and Shakers: Publicis, Havas, PepsiCo, Wavemaker, Burberry and more

Movers and Shakers: Publicis, Havas, PepsiCo, Wavemaker, Burberry and more
campaignlive.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from campaignlive.co.uk Daily Mail and Mail on Sunday newspapers.

France generalUnited kingdomWendy tangHiroshi igarashiHamid habibShanna berryPete edwardsStefan biggiKatherine bakerToshihiro yamamotoJeremy arditiJane wakelyIshmail omarPierre chappazMark sainthillFerran lopez

Movers and shakers: Publicis, Havas, Wavemaker, and more

Movers and shakers: Publicis, Havas, Wavemaker, and more
campaignlive.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from campaignlive.co.uk Daily Mail and Mail on Sunday newspapers.

Simplify Messaging Around Sustainability: Panelists

Simplify Messaging Around Sustainability: Panelists
specialtyfood.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from specialtyfood.com Daily Mail and Mail on Sunday newspapers.

Jane wakelySonya gafsi obliskMar shebaMars incWhole foodsWhole foods marketAnnual forbesFoods marketSustainable brandsChanging climateWhole tradeSheba hope reef

Whiskas charming new ad features music scientifically proven to appeal to cats

Whiskas charming new ad features music scientifically proven to appeal to cats
campaignlive.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from campaignlive.co.uk Daily Mail and Mail on Sunday newspapers.

Jane wakelyMead vickersJack smedleyMars petcareNina gantzGeorge hackforth jonesDaniel stanklerNational symphonyDavid teieAbbot mead vickersFeline medicinePurr moreBest short animated filmமீட் விக்கர்கள்பலா ஸ்மிட்‌லீசெவ்வாய் கிரகம் செல்லப்பிராணி பராமரிப்பு