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PepsiCo Europe Hires Kraft Heinz CMO to Boost Its Market Presence

PepsiCo Europe Hires Kraft Heinz CMO to Boost Its Market Presence
econotimes.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from econotimes.com Daily Mail and Mail on Sunday newspapers.

United statesIrina rodinaPepsico europePaula marconiKraft heinzIan ellingtonAnheuser busch inbevSilviu popoviciJane wakelyPepsico incInternational foods at pepsicoLeadership changeEuropean supermarket magazineInternational foodsKraft heinz continental europe

PepsiCo Europe Appoints Kraft Heinz Executive Paula Marconi As Marketing Chief

PepsiCo Europe Appoints Kraft Heinz Executive Paula Marconi As Marketing Chief
esmmagazine.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from esmmagazine.com Daily Mail and Mail on Sunday newspapers.

Ian ellingtonJane wakelySilviu popoviciAnheuser busch inbevPepsico europePaula marconiInternational foods at pepsicoKraft heinz companyInternational foodsContinental europeKraft heinzWall street

Inside the Global Quaker Campaign Making Everyone Cry

Inside the Global Quaker Campaign Making Everyone Cry
adweek.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adweek.com Daily Mail and Mail on Sunday newspapers.

United kingdomUnited statesJane wakelyCiara dilleyLucy jamesonHenry parsons crowellParty data storesUncommon creative studioJess messengerUncommon creativeCharlotte wellsSouth americaYou ve got thiLatin americaPepsi max

CMO Q&As | PRWeek

PRWeek talks to CMOs from top companies and brands about marketing and communications trends

Puerto ricoLeah chandlerBurger king fernando machadoPepsico foodserviceModerna kate croninScott finlowTim szonyiMarjorie mccarthyRupen desaiRachel konradBernard kimDhanusha sivajeeTerence reillyCarrie walshDiana bradleyJane wakely

Testing Creative Can Improve Brand Results Says Pepsico, Boston Beer

Can better ad creative improve brand results? How does a marketer improve creative effectiveness? Pepsico, Boston Beer and System 1 have some answers!

United statesJohn kearonPepsico wakelyJane wakelySamuel adamsChampions leagueBoston beer companyBoston beerBrain juicerSystem 1Lead testingBad effectiveness