Rahul Bajaj was a businessman unafraid of speaking the truth to power. He advocated protectionism in the early days of India’s liberalisation but was equally adept at making foreign partnerships work.
As legendary was industrialist Rahul Bajaj, so was 'Hamara Bajaj'. The one path-breaking commercial, with its reverberating jingle, rode into the hearts of middle-class India back in 1989 when it was aired for the first time. Bajaj Scooters was taking a new turn. To cut a long story short, the jingle caught on like an anthem and carried with it, symbolically though, the dreams