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NBCU Recruits Big Advertisers, Media Buyers to Vet New Audience Measures

NBCUniversal is on a quest to find something often believed elusive: a new system of.

United statesDavid kennyKelly abcarianAdvertising research foundationMeasurement innovation forumAssociation of national advertisersAmerican association of advertising agenciesFord motorInterpublic group magnaMedia rating councilProcter gambleOmnicom groupMadison avenueInterpublic groupNational advertisersAmerican association

Hilary Smith Segues to Head of Corporate Social Responsibility for NBCUniversal (EXCLUSIVE)

After six years as head of corporate communications, NBCUniversal veteran Hilary Smith.

United statesAdam millerUnited states networkCorporate social responsibilityHilary smithIlary smith seguesAdam millerIsa hsiaGeena davis instituteNbc newsSa networkBasic instinctTerminator 2Ho helped launchArietys newsletterCorporate social responsibility

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