Latest Breaking News On - Invalid traffic - Page 4 : comparemela.com

Cookieless, sentiment-powered contextual targeting drives superior results

Integral Ad Science (IAS), a leading global media measurement and optimisation platform, published a case study, in Indonesia, in collaboration with Mindshare Indonesia that shows how sentiment-powered contextual targeting drove superior results for

Samsung electronics indonesiaIntegral ad scienceMindshare indonesiaSamsung indonesiaBrand safetyInvalid trafficControl targeting

Pixalate s March 2024 Ad Fraud Research on Mobile Apps with

Research finds a 20% invalid traffic (IVT, including ad fraud) rate across global mobile in-app open programmatic ad traffic from March 1-17, 2024; ‘Swappy.

City ofUnited kingdomUs courtGoogle play store apps with the highestApple app store apps with the highestGoogle playApple appMedia rating councilMobile advertisingApple app storeGoogle play storeImpression fraudSophisticated outlierLocation relatedInvalid proxyKnown dangerous

Pixalate Q4 2023 Mobile Supply-Side Platform (SSP) Global

Verve Group (in North America), Algorix (in EMEA), Yeahmobi (in APAC), and Digital Turbine (in LATAM) are the top SSPS for apps in the Apple App Store,.

United kingdomUnited statesCity ofGoogle adexchangeApple appGoogle playVerve groupApple app storesSupply side platformMarket share reportsApple app storeGoogle play storeNorth americaMiddle eastLatin americaInvalid traffic

Pixalate s Global Q4 2023 SupplyChain Object (SCO) Validation Report: 25% of Open Programmatic Traffic Fails to Meet Validation

Pixalate s Global Q4 2023 SupplyChain Object (SCO) Validation Report: 25% of Open Programmatic Traffic Fails to Meet Validation
sina.com.hk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from sina.com.hk Daily Mail and Mail on Sunday newspapers.

United kingdomCity ofSamit shettyTech labSupplychain objectChain objectInvalid traffic

Festive Season Lessons CMO s Can Apply To Their Paid-Media Strategy

For many brands, paid digital marketing was a huge part of driving traffic, however this is inevitably twinned with the ongoing challenge of then trying to convert it.

Paul oatesAndrew turnerNeil andrewMax pmaxCyber weekCyber mondayAbode analyticsCyber weekPerformance maxGoogle searchInvalid trafficManaging directorPerformance mediaForge holiday groupSykes holiday cottagesSocial media