Business transformation begins with a clear data collaboration strategy. Learn new strategies and best practices from leading consumer-facing brands in…
Cookies track your every move online Now there s a fight over what should replace them
msn.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from msn.com Daily Mail and Mail on Sunday newspapers.
Cookies track your every move online Now there s a fight over what should replace them
msn.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from msn.com Daily Mail and Mail on Sunday newspapers.
Are You Using Consumer Data Ethically?
businessoffashion.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from businessoffashion.com Daily Mail and Mail on Sunday newspapers.
Since 1994, cookies have enabled websites to distinguish individuals from the otherwise faceless mass of online users.
These tiny text files store basic information about us from the websites we visit, such as our preferred language, our login details and how many items we’ve put in our virtual shopping basket etc, and are saved on our browsers.
Cookies are the foundation of the personalised browsing experience and web analytics, giving us visitor numbers, page views, reach etc.
But not all cookies are the same.
Cookies direct from the website you’ve visited, which can only be read by that website, are known as first-party cookies. Those from advertisers – the ad space on websites typically owned by large ad tech firms – are known as third-party cookies and these can track your browsing habits.